Do you find that you spend a lot of your summer days, packing up some of your wares and setting up temporary shop at art fairs and street fairs all over the state? If the answer to that question is yes, one of the things you might want to think about doing is adding one or two sunglass displays to your booth. You’ll be surprised by how popular the displays are. They can turn into a lucrative source of income.
Don’t make the mistake of only trying to sell designer eyewear while you are at the street fair. In fact, the type of glasses that you should load your display with is kids’ sunglasses, these are the most likely to turn into your big seller.
The reason you shouldn’t get too excited about adult sunglasses in the street sale and art fair situation is because most of your grown up customers are already going to have their sunglasses. In fact, most will be wearing their glasses when there are perusing your wares. The only way the adults are going to be purchasing sunglasses from you is if the pair they have breaks, or if you happen to have a pair that they really like the looks of.
Kids are different. Kids tend to be hard on their stuff. It is not at all unusual for a child to do something while they are at this function that will cause their sunglasses to break. The even more likely scenario is that they are going to set the sunglasses they came with down, and have no idea where to even start looking for them. Their parents will have no choice but to buy a pair of kids’ sunglasses from you to replace the lost pair. They might even buy two pairs of kids’ sunglasses to that they have an extra set on hand if they need it.
Kids usually aren’t nearly as excited about outdoor art fairs as their parents are. Most of the vendors are going to be marketing crafts and products that your child just won’t care about. Just because the child doesn’t like any of the items that are being sold at the art fair doesn’t mean that they aren’t going to be begging their parents to buy them something. Odds are pretty good that the kids’ sunglasses you are selling will be just the thing the parent’s need to keep their little ones pacified.
The best way to stock your displays with kids’ sunglasses is to buy wholesale and in bulk. Doing this will cut down on the cost of the order and your will be able to pass these savings on to your customers which will increase the likelihood of a sale.
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