Busy moms don’t have much time to think of themselves while they spend their days keeping their homes together, cooking, cleaning, taking care of their kids and husbands every needs, and yes, sometimes doing extra work on the side – just to bring in some extra money. With all that they spend their lives focusing on, luxuries like having the time and money to look for and purchase new eyeglasses are usually few and far between. They are usually put off until either the need for new specs reaches crisis point, or there’s an unexpected lull in their busy schedules.
In past years, this fact was made even more realistic because buying new eyeglasses meant having to take time off during the day – whether from work or home responsibilities – just to visit the local optometrist. Once there, you would then have to take time constraints into consideration and quickly choose a new frame while being pestered by the optician’s assistant who always knew “just the perfect frame for you.” Usually, it was a “good deal”, but really it was more expensive than you’d ever have thought of and it’s always a frame that doesn’t look right and that didn’t even suit you.
Lucky for busy moms, the times have changed and the Internet has come along, providing a whole new solution to optical buying issues. Now, when busy moms choose to shop online, they shop at times that are most convenient for them – even if that means that they sit down at their computers with a cup of coffee past midnight. They are free to browse a multitude of sites, read a number of reviews – both regarding the site and certain frame choices, and then they can take their time to picking out a pair of frames; even if the process is carried out over a few days.
With the online world, there is no pressure, and there is a benefit of having a wide selection of glasses frames and lens options to choose from in every shape, color, and material – whether for regular prescription glasses, sunglasses, or multifocal glasses. What’s more, moms don’t have to feel guilty about spending on themselves because glasses sold online retail for up to 70% less than what you would pay for the identical frame, or similar, at an offline store.
Buying glasses online allows you to utilize the virtual mirror option that the best companies also have. The mirror lets you upload a head-shot photograph and then to “try on” your frame choices, and even email the options along to family and friends for their input – but only if you want to do that, of course. Reputable online companies will also offer a satisfaction guarantee, excellent customer service options through every possible means of communication, a clean and easy to use site, good shipping terms, and a simple ordering procedure.
In today’s hectic world, the online eyeglasses world is simple, convenient, and affordable – aimed especially at you, the consumer. All you need is your full updated eyeglasses prescription, including your pupillary distance (PD) measurement, an Internet connection and either a credit card or PayPal account and you’re on your way to perfect sight.
Hillary Glaser is a social networking specialist and expert in cross-media promotion, currently working on promoting prescription eyeglasses. She is the Director of Marketing and Special Projects for eyeglassespro.com – the easiest way to buy glasses online, which now offers free shipping on all US orders with the code FreeShip10.