In the past buying a new pair of eyeglasses was the last thing on your to do list and even further away from your monthly budget. Who had the money for such luxuries? After all, we’re all in for saving money – even if that does mean going without perfect sight.
Today the smartest people turn to the Internet to look for the latest deal or the most promising steal – in every sector – because, in this economy, you need to save as much as you can. Thankfully, the growth of the Internet has included the optical industry. Those who need glasses can now take their full and updated prescriptions from their optometrists and hurry home to buy glasses online, saving fortunes on their new prescription specs, than had they bought them at an offline store.
Glasses sold offline are horribly overpriced at hundreds of dollars per frame, before adding the prescription lenses; and with no other choice but to either buy them or face not being able to see. You may have found yourself paying them off for months, or worse, having to skimp on other necessities in order to be able to see properly. More than this, you’d have to spend hours at the optometrist trying on different pairs, often going with a pair of frames that you didn’t love, all because you were clock-watching and had to get back to the office. When you buy glasses online, before you have even chosen your lenses, you are saving on your glasses. Just a little side note, when you order glasses online, statistically you can save about 70% when compared with what you’d spend on a similar frame at a retail store.
In addition, online retailers use the industry’s top manufacturers when producing their glasses frames and lenses – whether for prescription glasses or sunglasses. This means that when you buy them online, you are often receiving glasses of an equal, if not far higher quality than those bought offline. They are also delivered directly to your door, saving you on extra transport costs and a possible loss of work hours to go and fetch your eyeglasses.
Even online, prices range and you can buy glasses frames in a variety of shades, colors and styles, for a variety of prices. Remember that standard, non-brand fashion frames are just as sexy, cool and sophisticated as the designer brands, simply without the label. Important to remember though, is not to order glasses with the least expensive price tag. Just because it costs $7.00, does not mean it’s a good fit for your eyes or your budget. The lower priced the frames are, the chances of your frames breaking increase. Invest in a higher quality frame. If your gut tells you the glasses look cheap – they probably are. Expect to pay around $35 for a high quality frame – even though you can find inexpensive frames starting at $18 that are still high quality.
What’s more, online retailers often hold promotions which increase your savings and provide the option to buy glasses in larger quantities like two or three pairs for less than one pair would have cost by buying it offline. With all these financial advantages, could there be any reason to not buy your prescription glasses online?
Hillary Glaser is a social networking specialist and expert in cross-media promotion, currently working on promoting prescription eyeglasses. She is the Director of Marketing and Special Projects for eyeglassespro.com – the easiest way to buy glasses online, which now offers free shipping on all US orders with the code FreeShip10.